This year marks the 80th anniversary of the Taiwan Sugar Corporation (TSC). From its origins in sugarcane cultivation and sugar production, TSC has evolved into a diversified enterprise spanning green energy pig farming, Phalaenopsis orchid cultivation, biotechnology, petroleum supply, retail, and tourism. Embracing an open and innovative mindset, TSC is committed to enhancing its products and services while deepening international collaborations to ensure a sustainable future.

On the 12th, TSC Chairman Wu Ming-chang hosted a media reception to unveil the official 80th anniversary logo. Featuring the slogan "TSC 80: Powering Sustainability," the logo uses a golden, upward curving font resembling a smile to cradle TSC's classic three ring trademark. This sleek design symbolizes TSC's unwavering spirit over the past eight decades and its aspirations for the future.

To celebrate TSC's birthday on May 1st, the company will organize a large scale event where over 500 participants will arrange sugarcane to spell out celebratory slogans. The celebration will also feature a mini orchid show (showcasing past gold-medal winners) and a BBQ event at the Jianshanpi Resort in Liuying, highlighting TSC's core elements of orchids and pork.

Furthermore, TSC's hospitality branches including Jianshanpi Resort, Evergreen Plaza Hotel (Tainan), Chinshang Pastoral Farm Resort, Taisugar Hotel.Taipei, and Hualien Tourism Sugar Factory Hotel will offer a 10% reward program on qualifying accommodation bookings, sharing the joy with travelers nationwide.

"TSC's birthday is a celebration for everyone," Chairman Wu announced. Starting soon, TSC will launch a three-month lucky draw. Customers who spend NT 80 worth of TSC products at retail malls can register their invoices to win prizes, including limited-edition "TSC 80th Anniversary" iPASS cards,fuel vouchers, meat products, biotech gift sets, and accommodation vouchers, etc.

During the TSC's birthday month, Million Store (TSC's supermarket) will offer a 50% discount to customers born in the same month. Additionally, the historic sugar trains will offer "buy one, get one free" tickets, with free rides for seniors aged 80 and above. Visitors enjoying ice cream at TSC parlors can also participate in a "guaranteed win" lucky draw, with the grand prize being a "free all-you-can-eat" ice cream treat.

TSC is also focusing on external partnerships, including a planned collaboration with a renowned brand to launch a commemorative beer. In a move to promote railway culture, TSC will invite railway organizations from Wakasa, Japan, and Wales, UK, to Taiwan for cultural exchanges and the signing of reciprocal cooperation agreements.

In September, TSC will inaugurate the Taiwan-Japan Cultural Exchange Hall at the Qiaotou Sugar Refinery, Taiwan's first modern sugar factory. The hall will showcase the evolution of the industry from the Japanese colonial period to the present, marking a new milestone in TSC's century long history and its sustainable journey ahead.

TSC News Contact Person:
Chang Mu-Jung
Public Relations, Department of Secretariat, TSC
Contact Number: 886-6-337-8819 / 886-920-636-951
Email:[email protected]